Return on Investment

A SeaTREK helmet diving business has three main revenue streams:

 

Sea TREK Sales

    • The average selling price per tour is US $89 (Low end: $59 / High end: $115)
    • All major cruise lines sell SeaTREK as a shore excursion
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    • Parks, attractions and aquariums sell SeaTREK as an “upsell” activity
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Photo & Video Sales

    • Capture rate is approximately 30%
    • The average selling price for a photo package – high resolution digital photos on a branded USB flash drive – is US $85 (Low end: $35 / High end: $135)
    • Photos are typically shot on a GoPro camera (Sub Sea Systems is a GoPro dealer and offers discounts!)

 

Swag Sales

    • Most popular branded SeaTREK swag includes: T-shirts, tank tops, hats, and rash guards
    • SSS offers complimentary graphic design services for “swag” items